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On Saturday, August 10, the Slovenian House in Paris hosted a significant event for Slovenian tourism in conjunction with the Olympic Games. The event was organized by the Slovenian Tourist Board (STB) and featured renowned chef Ana Roš. It focused on promoting Slovenia's tourism offerings, particularly active adventures and gastronomy.
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In July, all stock indices experienced growth, according to recent data. The SOFIX, a blue-chip benchmark index, rose by 2.31% over the month and has seen an increase of 13.35% since the start of the year. Additionally, the growth market index beamX, which was introduced in September 2023, achieved the highest monthly rise at 2.95%.
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Next Monday, July 29, the Slovenia House in Paris will host a workshop on Slovenian tourism. The event is organized by the Slovenian Tourist Board (STB) and will feature presentations from seven Slovenian tourist destinations and associations to approximately 30 French travel agents and tour operators. This workshop aims to showcase Slovenia's tourism offerings as part of two business events alongside the Olympic Games in Paris. The second event, targeting media, is scheduled for August 10.
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Slovenia is set to host a significant basketball event on August 24, 2024, marking the farewell game of Goran Dragić, a celebrated Slovenian basketball player. The event, named 'I Feel Slovenia Night of the Dragon,' will feature numerous renowned basketball stars and serve as an opportunity to promote Slovenia's tourism and business sectors. The Slovenian Tourist Board (STB) and SPIRIT Slovenia have partnered as national supporters to enhance the event's impact.
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Slovenia has achieved notable rankings in the World Economic Forum's 2024 assessment of tourism development, placing 42nd out of 119 countries. The country excelled in several categories, including securing first place in tourism branding and second place in environmental sustainability. Slovenia also ranked 10th for safety, with no reported instances of terrorism or organized crime.
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The Slovenian Tourist Board (STB) has been recognized at the InOrbit Awards 2024 for its exceptional work in digital marketing, particularly through its Instagram profile, Feel Slovenia. This accolade highlights STB's efforts to promote Slovenia as a tourist destination via social media. The award ceremony took place on April 10 in Portorož.